Fuck Keyword Research! Keep Writing Fun!

Update: After writing this post I decided to do keyword research on “keyword research”. PROTIP: Don’t do research on keyword research. Your head will explode!


Question: How the hell did you find this post?! Seriously, how did you find it? Tell me!

If you found this post through a Google, Bing or Yahoo search… I’m doing something right and you can trust this information!

What is an SEO Keyword?

SEO JediThere is a dictionary definition for keyword (kiːwəːd/ | noun | a word which acts as the key to a cipher or code) which is different from how it’s used in terms of SEO (Search Engine Optimization). Let’s look at [the definition straight from the horse’s mouth] (Google), then I’ll add my two cents.

Emphasis mine.

Keywords are phrases that you choose to determine when and where your ad can appear. They’re matched to terms that people search for or web content that they view. Selecting keywords that are closely related to your ads can help you reach customers who are looking for what your business has to offer.

That underlined bit is the most important part keywords are “terms [or phrases] that people search for”. Google’s interest in keywords are Continue reading “Fuck Keyword Research! Keep Writing Fun!”